Last September, our chef ambassador Quentin Bailly, World Pastry Champion, flew to Japan alongside the SICOLY® teams.
On the program: meetings, demonstrations and sharing of know-how around our fruit purees, in collaboration with our official distributor SHOEI Foods Corporation.

Exceptional demonstrations in Osaka and Tokyo

For several days, Osaka and Tokyo vibrated to the rhythm of French pastry!
In front of an audience of Japanese chefs, pastry chefs and professionals, Quentin Bailly gave a series of demonstrations highlighting the creativity, technicality and authentic taste of SICOLY® fruits.

Each recipe, meticulously developed specifically for the occasion, illustrated the finesse and aromatic purity of our fruit purees — true allies of chefs around the world.
From the freshness of citrus fruits to the sweetness of red fruits, the chef’s creations have sublimated the quality of our products while inspiring the professionals present.

A moment of sharing and exchange with Japanese chefs

Beyond the demonstrations, this event was above all a beautiful human and culinary encounter.
The Japanese chefs, renowned for their high standards and their sense of detail, were able to discuss directly with Quentin Bailly and our teams the techniques for using SICOLY® purees, their applications in pastry and catering, and current market trends.

These exciting exchanges strengthen the links between SICOLY® and its partners in Japan, in a common approach: to support the creativity and excellence of craftsmen around the world.

SICOLY® in Japan: a strong partnership with SHOEI Foods Corporation

As an official partner of SICOLY®, SHOEI Foods Corporation distributes our products in the Japanese market, guaranteeing our local customers local service and impeccable quality.
Thanks to this collaboration, SICOLY® fruit purees are now present in the most beautiful pastry shops and culinary schools in Japan, a symbol of French know-how recognized and appreciated internationally.

When the passion for fruit unites cultures

This trip once again demonstrated how much the passion for fruit and pastry transcends borders.
Between Japanese tradition and French innovation, SICOLY® continues to inspire chefs around the world to create, innovate and sublimate the authentic taste of the fruit.